Ad Spend Efficiency Analysis
Track ROI by channel and identify high-waste spending.
Channel Performance
- •Google Ads: 3.2x ROAS
- •Facebook: 1.8x ROAS
- •TikTok: 0.9x ROAS (losing money)
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Marketing ROI
Ad Spend Efficiency Calculator
Where your ad budget is wasted.
Retail & D2C•Published 11/14/2024
Key Insights
- ▸TikTok spend is 45% inefficient. Redirect to Google.
- ▸Your Google Ads average CPC is 23% above benchmarks.
- ▸Email remarketing has 6.8x ROAS but only gets 12% of budget.
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